Dive in Festival reached global heights in 2018 with events taking place in over 50 cities across 27 countries worldwide and attracting more than 9,000 people, in locations including Saudi Arabia and Jordan for the first time.
After three years of raising awareness of the business case for D&I, the 2018 campaign: ‘Awareness into Action’ urged festival-goers to take practical tools and advice from Dive In events back to their organisations under the call to action: #Time4Inclusion.
International locations shared steps to advance the D&I agenda. In Riyadh the event tied into the Kingdom of Saudi Arabia’s Vision 2030, pledging to build a culture that provides opportunities for all and helps everyone acquire the necessary skills to achieve their personal goals. Attendees in Amman heard from Mayyada Abu-Jaber, the renowned female activist and inspirational leader who discussed her lifetime dedication to female empowerment. In Poland, another new location for 2018, business leader and keynote Anna Jakubowski spoke alongside Paralympic hand cyclist Rafal Wilk in Wroclaw.